Count Us In: Protect what you love.

Count Us In develops and delivers groundbreaking campaigns that harness the power of popular culture. Inspiring and engaging the mainstream to take action on climate and nature, influencing political and business leaders toward policy and systemic change.

Our work

Sport

Green Football Weekend

Co-founding the world’s biggest football-climate campaign, mobilising millions of fans through their passion for the beautiful game, with hundreds of clubs and broadcasters like Sky and TNT Sports.

Music

Sounds Right

Building a movement of music fans for Nature, with UN Live, music platforms like Spotify and artists. NATURE’s music is already out there in the world – we listen to it and appreciate her sounds everyday. So why not treat her as the artist she is?

Social

Step Zero

Making sustainable living the norm with Social Media creators. Imagine fifty thousand creators across the world igniting one billion consumers to make more sustainable choices.

Our approach

We work with leading organizations, brands, communities and grassroots groups in sport, music, film, gaming and business, to inspire mainstream audiences to take action.

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